Nano Green
Sustainability vision explainer video
Nano Energies provides clean, sustainable energy from small local producers. The green energy provider asked us to further develop their corporate visual identity which included creating web graphics and an illustrated explainer video. We opted for several illustrations and animations across platforms. Our creative process started with the core values of sustainability and followed with clear-cut simulations of the growth in nature. Short web animations tuned into their existing corporate colors and minimalism when introducing the content behind the company’s different headlines.
To underscore the idea of clean design, we worked with the smoothness of 2D and applied flat icons. While creating an explainer video about the company’s vision and use of renewable resources, we set the simple illustration into motion. Our focus was elementary, exemplifying the fluidity of sustainable energy sourcing. We depicted the cycle energy goes through before it makes it to your household. The UX design focused on creating a user-friendly interface that encapsulates what visitors desire to find on the website and how they navigate it.
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Credits
Daniel Šmíra
Vít Zemčík
Vlaďka Cimbálníková
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