TEDOM

Chytrá energetická síť

TEDOM pro svět buduje decentralizovanou energetiku. Zakládá si na čistých a flexibilních zdrojích energie. Chytrá řešení s kogeneračními jednotkami vlastního designu umožňují zákazníkům stát se aktivními a nezávislými účastníky energetického trhu.

V rámci spolupráce s TEDOM jsme vytvořili video, které je součástí obsáhlé prezentace. Ta představuje vizi firmy pro následující dekádu a je součástí faceliftu vizuální identity od Lumíra Kajnara.

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Základním motivem stylu je zužující se obdélníkový symbol rozmístěný v pravidelném rastru představující energetickou soustavu. Typy zdrojů jsou vyjádřeny rozdílnou barevností a velikostí. Barevný přechod symbolizuje teplo a orientace symbolů ilustruje proudění. Vytvořili jsme prostorové variace tohoto motivu ilustrující jednotlivé benefity TEDOMu:
Chytrý
Čistý
Flexibilní
Nezávislý
Decentralizovaný


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Kredity

Vytvořeno
2022
Klient
TEDOM
Artdirekce
Jindřich Novák
Lumír Kajnar
Marek Cimbálník
3D animace
Jindřich Novák
Střih a postprodukce
Jindřich Novák
Hudba
Jan Čechtický
Produkce
Vlaďka Cimbálníková
Markéta Sasínová

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